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The TAG Group

AI-Native HR
The HR Firm for what comes
next –
whether you’re
building, fixing, or scaling.
The AI-native HR firm for founders who have outgrown winging it. Senior judgment for the calls that shape what comes next.
01

We've been winging HR ourselves and it's no longer working

02

We've been sued, are being sued, or are worried we will be

03

We're scaling fast and HR is being run by goodwill and inherited templates

04

We just lost a key person and we're not sure why

05

Our culture has drifted but we can't name what changed

06

We're building from scratch and want it built right the first time

If any of these sounds familiar, you’re not alone – and you’re in the right place. Let’s talk.
Trusted by 70+ partners
years of executive HR leadership
0 +
Supporting founders and executive directors navigating hiring, culture, compliance, and leadership — all at once. Built deliberately, delivered with senior judgment, and handed back to the team who can carry it forward.

Every engagement is shaped to your business. Some start with a Build. Some are focused. Some are ongoing.

The legal and regulatory infrastructure that protects your business. Policies, audits, documentation, and the systems that keep you covered as you grow.
The full employee lifecycle. From the first interview to the final exit, the systems that bring strong people in and keep them growing.
The senior-level work that shapes how the organization leads, decides, and evolves. From executive coaching to organizational transformation.
The AI workflows that accelerate every part of your People function — designed for your business, transferred to your team to keep.
For organizations starting from zero. A coordinated, integrated build that stands up a full People function — designed at the depth your business needs.
Ongoing senior judgment for the decisions that keep coming. Three tiers — Counsel, Partner, Architect — matched to the depth of partnership your business needs.

How People Feel About Us

Keep looking if you want HR that stays out of the way.
Keep looking if you need someone who will agree with your every decision.
Keep looking if you want policies drafted and nothing questioned.

Let's talk!

Fifteen minutes. No commitment. We will tell you honestly what we think the right fit is, and if we are not we will introduce you to someone who is.